Universal Studios Consumer Products (FR)
Booth number : A01
Universal Consumer Products France opened its doors in Paris in June 2017 to actively drive expansion of the company’s franchises and characters through strong product storytelling based on IPs created by Universal Pictures, Illumination Entertainment and DreamWorks Animation. Universal Consumer Products is a division of Universal Brand Development which core businesses also include Games and Digital Platforms and Live Entertainment. Come and meet us on booth n°A01!
List of properties represented by this company
Boss Baby, Bride of Frankenstein, The, Chucky, Creature from the Black Lagoon, Despicable Me , Despicable Me 2, Despicable Me 3, Dinotrux, Dracula, Dragons, Dragons Race to the Edge, Dragons tv series, E.T. the Extra-Terrestrial, Fast & Furious Franchise, Frankenstein, How to train your dragon 2, JAWS, Jurassic Park Franchise, Jurassic World, Kung Fu Panda, Madagascar , Noddy, Puss in Boots, Roi Julian ! L’Elu des Lémurs, Scarface, Shrek Evergreen, Sing, Spirit, Spirit Riding Free, The Back to the Future Franchise, The Breakfast Club, The Croods, The Grinch, The Invisible Man, The Minions, The Mummy Franchise, The Penguins of Madagascar, The Phantom of the Opera, The Secret Life of Pets, Trollhunters, Trolls, Trolls the beat goes on, Universal Monsters, Where's Wally?,
Focus on :
Jurassic World really is the definitive dinosaur brand. It immerses audiences of all ages in a world full of wonder, thrills and adventure; where dinosaurs and man must learn to coexist. Jurassic World delivering a larger-than-life destination for discovery and intrigue.
DreamWorks Dragons tells the story of Hiccup, a young Viking, uncomfortable in his tribe where fighting dragons is the national sport. However his life is turned upside down when he meets a nightfury dragon called Toothless. Through their incredible adventures and their unbreakable bond, the people of Berk now see the world from a completely different point of view, with humans and dragons now living together in peace. Dragons 3: The Hidden World in cinema 6th February
Following Despicable Me 3’s outstanding success last summer, Illumination’s Minions have become the world’s biggest animated franchise, gathering over a billion dollars at global box office and 20 million viewers only in France. While waiting for the Minions 2 release, many licensing opportunities are yet to be explored, especially on the girls’ side with Fluffy the unicorn.
They’re back! After the huge success of TROLLS in theatres in 2016, find these famous characters with crazy and colorful hair in a 2D animated series on NETFLIX. This highly colorful series will then be broadcast on the Lagardère Group's channels. Aimed at girls from 4 to 8 years old, this franchise still has a lot to offer with the release of a new movie: Trolls 2 in spring 2020.
From E.T to Back to the Future, Universal has established a portfolio of Iconic movies which contribute highly to cinema history, and presents most of our preferred characters! JAWS, first Steven Spielberg big commercial success has scared entire generations. Beyond those pop culture phenomena, Universal has also been pioneer in horror film creations - the first of its kind being the Phantom of the Opéra, which was created in 1925. The legacy of Dracula, Frankenstein or even the Invisible Man have stood the test of time appealing to countless generations. The fascination for those characters continues to thrive, making them trendier than ever!
Almost 20 years after its creation, Fast & Furious remains a major box office success, and has become an must-have franchise. Besides spectacular action scenes from around the world, the franchise universal values which are family and loyalty attract both men and women almost equally. To also increase the 6-11 years-old engagement, we will be developing additional content across gaming and TV. The story will continue, since a spin off will be released in July 2019 and the 9th chapter of our great speed saga, is also announced for April 2020.
Among the newcomers on the small screen, DreamWorks Spirit Riding Free combines all the attributes of success: a sense of adventure and friendship, some strong family bonds, a heroine bursting with freedom and courage… and horses galloping freely in the wide open spaces of the Wild West. Already available on Netflix, and on Gulli since last summer. With Just Play/GP and Playmobil range of toys, the franchise offers limitless opportunities for licensing.
When Jim comes across a magic amulet, he discovers a hidden world full of evil trolls and is charged with a mission to save humanity from these freaky creatures. Adventure, humor and thrills all combine in the DreamWorks TV animated series created by Guillermo del Toro for Netflix. The series have been acquired by Lagardère for boys aged 6-11.
A timeless character known by everyone! The first Noddy adventure was written by Enid Blyton in 1949. Since then many generations of kids have been entertained by the Noddy stories. More than 250 million books have been sold around the world. From now on, Noddy is a detective and its look has been modernized. The Noddy TV Show Oui Oui enquête au pays des jouets currently broadcast on France Television. Noddy is celebrating his 70th Anniversary this year!
In the movie Secret life of Pets, we discovered the secret life of our domestic animals once we leave them alone from home to work or school. Everyone’s fan favourites are back on the big screen in The Secret life of Pets 2 for all new adventures, filled with tenderness, love and fun!
Where’s Waldo? is part of the pop culture since it was created by Martin Handford in 1986. This international icon comes from publishing: 65 millions of books sold across the world (30 countries-38 languages). It is a success both in stationery and games too. This franchise is trendy: several collaborations were initiated with famous fashion brands: UNIQLO, VILEBREQUIN, COLETTE and FAGUO. Its fans are very active on social Medias: + 10 million downloads on Where’s Waldo? App - + 5 million likes on Facebook.

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